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Digital marketing is a dynamic and essential discipline in today's digital age, encompassing a wide range of strategies and techniques to promote businesses, build brand presence, and drive customer engagement and conversions. In our digital marketing institute, students will gain a comprehensive understanding of key digital marketing concepts and tools.
From website design and search engine optimization (SEO) to social media marketing, email marketing, content creation, and analytics, our modules cover all essential areas. Students will learn to develop effective digital marketing strategies, leverage various platforms and channels, and measure and optimize their campaigns for maximum impact. Our institute provides hands-on training, industry insights, and practical skills to equip aspiring marketers with the knowledge and expertise needed to thrive in the ever-evolving digital landscape.
Anshika Digital Media Professional Training Institute of Graphic Designing and Video Editing, Courses provided an advanced Level.
We are not only conducting courses but along with the courses we also provide live projects for our students to practice. We also provide 100% Job placement to our students.
After completion of the course, we also provide paid internships to our students.
The entire preparation for the internship is done by our institute itself, in which we provide the resume, portfolio, and interview schedule to the students. During the internship, the starting salary Package is 1,80,000/- to 3,00,000/- Per Annum.
The Introduction to Digital Marketing module introduces students to key concepts, core components, and major channels. It covers essential strategies, terminology, and the integration of digital with traditional marketing. By the end, students gain a solid foundation to build advanced digital marketing skills.
In this module, students learn to design user-friendly, marketing-optimized websites. It covers web design principles, responsive layouts, and UX design. Learners explore development tools and content management systems (CMS) to streamline website creation. By the end, students can build visually appealing, conversion-focused sites that meet marketing goals.
This module covers essential SEO techniques to improve website visibility. Students learn keyword research, on-page and off-page optimization, link building, and technical SEO. It also includes current SEO trends and algorithm updates, enabling participants to develop effective strategies that drive organic traffic and boost digital marketing success.
This module explores PPC advertising as a powerful tool to drive targeted traffic and leads. Students will learn to use platforms like Google Ads and social media ads, create effective campaigns, set budgets, perform keyword research, and analyze performance. Emphasis is placed on ad targeting, conversion tracking, and optimization to maximize ROI.
This module teaches how to leverage social media platforms to build brand presence, engage audiences, and drive growth. Students explore channels, content creation, community management, and advertising. They analyze social media metrics to assess performance and refine strategies, ensuring effective use of social media in marketing campaigns.
Email marketing remains a powerful tool for customer acquisition and retention. In this module, students will learn how to create effective email campaigns that resonate with the audience. They will study email marketing platforms, list segmentation, A/B testing, and automated email sequences. The module also covers strategies for improving deliverability, open rates, and click-through rates.
Content marketing is about creating valuable and relevant content to attract and engage target audiences. Students will understand content marketing strategies, content formats (e.g., blogs, infographics, videos), and content distribution channels. The module explores content SEO techniques, content planning, and repurposing content for different platforms.
Video has become a dominant form of content on various platforms. This module delves into the world of video marketing, covering video creation, editing, and optimization for search engines and social media. Participants will explore video hosting platforms and learn how to measure video performance and engagement.
With the increasing use of mobile devices, understanding mobile marketing is crucial. This module focuses on optimizing marketing strategies for mobile platforms, including mobile-friendly websites, mobile apps, and location-based marketing. Students will learn to capitalize on the unique opportunities offered by mobile devices.
Display advertising involves visually appealing banner ads and graphics placed on websites and other digital platforms. In this module, students will explore display advertising networks, ad formats, targeting options, and the use of remarketing to re-engage potential customers. The module emphasizes the importance of design, messaging, and placement to maximize the impact of display ads.
This module introduces students to web analytics tools like Google Analytics and the importance of data analysis in digital marketing. Students will learn to measure and interpret website traffic, user behavior, conversions, and campaign results. The focus is on making data-driven decisions to optimize strategies and improve the effectiveness of marketing efforts.
This module teaches strategies to increase the percentage of website visitors taking desired actions. Students learn A/B testing, UX optimization, persuasive design, and call-to-action improvements. They analyze user behavior, identify conversion barriers, and apply data-driven methods to boost conversion rates and improve overall marketing performance.
Maintaining a positive online reputation is crucial for businesses. This module covers strategies and tools for monitoring, managing, and improving online reputation. Students will learn how to handle online reviews, respond to customer feedback, and build a trustworthy brand image.
Affiliate marketing involves collaborating with external partners to promote products or services. This module covers the fundamentals of affiliate marketing, affiliate network selection, partner recruitment, and campaign management. Participants will learn how to leverage partnerships to expand their reach and drive sales.
E-commerce marketing focuses on promoting and selling products online. Students will explore various e-commerce platforms, conversion optimization techniques, cart abandonment strategies, and customer retention tactics. The module also covers inventory management, pricing strategies, and effective product descriptions to maximize e-commerce success.
Influencer marketing leverages the reach and influence of popular personalities to promote products or services. This module explores influencer selection, negotiation, and campaign management. Students will learn how to identify relevant influencers, establish partnerships, and measure the impact of influencer marketing on brand awareness and customer engagement.
This module teaches students to create effective digital marketing strategies. They will learn market research, target audience identification, goal setting, budgeting, and campaign planning. The focus is on developing integrated strategies aligned with business objectives to ensure consistent, impactful marketing across digital channels for successful execution.
Our Digital Marketing Institute provides an interview preparation module focused on practical learning. Students participate in hands-on projects, case studies, and mock interviews to improve skills. With personalized guidance and industry connections, we ensure confidence and 100% placement support, helping students secure exclusive job opportunities in digital marketing.
We are not providing Software and Tools only; We are giving the vision to generate your
mind for all kind of possible creatives... Get the best sight to reach the uppermost level in
Graphics Designing
Become an Expert Level Digital Marketer
with all Tools and Modules